Sunday, February 06, 2005

Napster takes rental media to portables

Gearing up for a US$30 million anti-Apple iPod marketing campaign, Napster wants customers to download music to MP3 players as well as listening on their PCs -- all legally. The dig against Apple is that the entire Napster library is available, while iPod content costs $.99 a song (at least to do it legally :-)

While rental content has no yet caught on, I continue to take the pulse. Napster and its competitors like Rhapsody (Real Networks) offer online playlist creation, entire artist catalogs, and genre Internet radio casting. But stop paying the montly fee and all the bits are useless.

This is a topic worth watching.

Peter S. Kastner

No comments:

Post a Comment

All comments are moderated.

Note: Only a member of this blog may post a comment.