The report is called "Following the Money: How Advertising Dollars Encourage Nuisance and Harmful Adware and What Can be Done to Reverse the Trend" and is by The Center for Democracy and Technology. In it, the CDT basically does what Ben Edelman has been doing for a while now; telling us just who supports the adware industry and how it is done. The link takes you to a synopsis in The Register.
Of course, 180 Solutions says adware is no different that television, where people pay for the content by "watching a few ads". I don't quite equate the two; mostly because I can't recall when the ads might have damaged my television or rendered it unusable. Drawing that outrageous parallel is the sort of slimy thing I'd expect from adware folks.